About us

"Introducing slower living to the world."

 

GoodFor began in 2017 with our first store in the heart of Ponsonby, Auckland and has now grown to 7 stores throughout New Zealand (soon to be 8).

Our mission is to create beautiful shopping experiences that empower, inspire and educate communities to make the best choices for their own health and that of the natural environment.

GoodFor allows you and your family to fill and refill your pantry and household goods without wasteful and unnecessary packaging. GoodFor also stocks a huge range of sustainable lifestyle products that will help support the change to building a life and home based on the philosophy of consuming less and consuming quality. 

With over 400 ingredients to top up your pantry with, we also have a great range of quality vinegars, oils and syrups for refilling. Giving you the ability to take just what you need but also to create a circular system in your home, with no waste. 

GoodFor is the most trusted food refillery in New Zealand. We take extreme care in all that we do through our obsessive cleanliness, our product procurement and our service to customers and team.

At the core, we want to do better by the planet - so for every purchase made in store or online, you’re contributing to planting native New Zealand trees right here in our own backyard. You can read all about our next tree planting project here.

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